Sustainable Marketing Econ-Friendly Fashion Assignment

Sustainable Marketing Econ-Friendly Fashion - Assignment Example The paper "Sustainable Marketing Econ-Friendly Fashion" discovers the Sustainable Marketing in the Fashion Sector. Sustainable Marketing is a process which involves promoting products that are environmental friendly and safe at the retail level, which helps the company to reach its sustainability goals. Companies that follow sustainable marketing have a commitment to bring about sustainability in their production and supply chain processes also. This type of marketing also helps the companies to bridge the gap between the company’s profitability and its corporate social responsibility. The capital investment required in this type of marketing is huge, as the company has to spend a lot in the research and development of the product so that they have effect the environment in appositive way. For example, there is a company that wants to manufacture sustainable cosmetics. The company will use fewer chemicals and more of natural ingredients, for this the company will have to spend a lot on the innovation of the product. It will make the investment because the company thinks that the customers will buy the products because of its innovation and additional features. This will also help the company to enhance its brand image as they can portray to the stakeholder that they are a responsible company and they care for the society and also for the future generations. In this way, business analysts consider sustainable marketing to have a triple bottom line which means that the company’s success is evaluated.

Freedom and my story Essay Example | Topics and Well Written Essays - 500 words

Freedom and my story - Essay Example When I am here in America, I can leave my house at anytime I wish to attend my friends’ functions and other events since the country does not restrict me from doing so at any time I wish to. However, back in my country, I cannot enjoy similar freedom since my country forbids people especially women from moving around freely because of societal beliefs that are connected to the main religion; Islam. When attending my friends’ parties, we listen and dance to music since I like dancing so much. The people in U.S enjoy many forms of freedom most of which are not available in Saudi Arabia. While anyone in U.S can play and listen to any form of music that they please, my home country forbids that under religious beliefs. When I am in America, I have the freedom to listen to any music as well as dance to it at any place without any form of restrictions. This is not possible in my home country because music is seen as a way of distracting the country’s highly religious population. In fact, when I go to a mall in Saudi Arabia for shopping, I cannot enjoy listening to music while shopping since it is forbidden. Meanwhile, when doing my shopping here in U.S, which I frequently do when accompanied by my friends, I enjoy listening to cool music. I enjoy this freedom because my shopping experience becomes more enjoyable. In America, I can take any course without restrictions w hereas my home country prohibits learning music in public schools making it very hard for my friends who love music to study it. For this reason, some of my friends come to America to pursue their careers in music. Personally, I am a social person. I socialize with different types of people when in school and when doing my day-to-day activities. When I am in U.S, I enjoy the freedom of socializing with different types people, as it is my nature to interact with people. Going back to my home country, this is virtually impossible especially when in a public